How is Longroy establishment density computed?

Active SIRENE establishments (all activities) ÷ population × 1,000, on the most recent INSEE census. The SIRENE count includes property companies, holdings and sole traders, so it runs high by nature; it mainly serves to compare towns of different sizes.

What is a catchment area used for?

To estimate the potential customer base of a business based on a radius or access time (5/10/15 min walking or driving). A central criterion for choosing a location.

How do I draw the isochrone around Longroy?

From any address, the tool draws your 5, 10 or 15-minute zone (driving or walking), then counts the population and competing businesses actually inside it — down to the grid cell and the individual shop, not whole towns.

Is NTYB an alternative to Smappen?

Yes. Smappen draws catchment areas on a subscription; NTYB covers the same need (zone, population, competitors) for free, and adds a trade-specific location report bought once.

Catchment area and geomarketing in Longroy (76260)

Key metrics to assess your business location in Longroy: population, median income, retail density, estimated catchment — read trade by trade, not a generic mapping tool.

Population (INSEE)

637 inhabitants

Median income per UC (Filosofi)

€21 890/year

Active business count

97 active SIRENE establishments (all activities)

Establishment density

152.3 active establishments per 1,000 inhabitants

Catchment area (travel time)

Draw your 5/10/15 min area in the free tool →

Opportunity score by trade

An estimate of how well a new opening could do in this area, trade by trade. The more favourable a trade family, the better the local context.

Food craftsTight

e.g. boulangerie, pâtisserie
Local retailFavourable

e.g. pharmacie, épicerie, boucherie, fleuriste
Food serviceTight

e.g. restaurant, café, restauration rapide
Personal servicesMixed

e.g. coiffure, institut de beauté
Auto trade & repairTight

e.g. garage, concession, carrosserie
Passenger transportFavourable

e.g. taxi, VTC
HealthcareFavourable

e.g. médecin généraliste

Opportunity diagnosis by theme

The town's potential, theme by theme. The more favourable a theme, the better the local context for that kind of project.

Buyout & handoverFavourable ▲▲
Upcoming salesFavourable ▲▲
Value & appreciationNeutral –
Premises & landFavourable ▲
Territorial grantsNeutral –
Healthcare setupFavourable ▲
Network & trainingNeutral –

How this analysis is computed

You draw your zone — 5, 10 or 15 minutes by car or on foot — on the real road network. We then count what's actually inside: the population (INSEE 200 m grid) and competing businesses (OpenStreetMap). Real numbers, for your real area.

FAQ

How is Longroy establishment density computed?: Active SIRENE establishments (all activities) ÷ population × 1,000, on the most recent INSEE census. The SIRENE count includes property companies, holdings and sole traders, so it runs high by nature; it mainly serves to compare towns of different sizes.
What is a catchment area used for?: To estimate the potential customer base of a business based on a radius or access time (5/10/15 min walking or driving). A central criterion for choosing a location.
How do I draw the isochrone around Longroy?: From any address, the tool draws your 5, 10 or 15-minute zone (driving or walking), then counts the population and competing businesses actually inside it — down to the grid cell and the individual shop, not whole towns.
Is NTYB an alternative to Smappen?: Yes. Smappen draws catchment areas on a subscription; NTYB covers the same need (zone, population, competitors) for free, and adds a trade-specific location report bought once.